Avenue
Cannabis
Bus stop shelter with large advertisement featuring a man smoking and a quote, located on a city street with apartment buildings in the background.

For Avenue Cannabis, the brand identity was designed to reflect a lifestyle of wellness, balance, and modern sophistication. The identity delivers a cohesive and distinct look that builds awareness, reduces stigma, and sets the tone for future brand growth.

2021
Vancouver, BC

A white baseball cap with the words "avenue CANNABIS" embroidered in green on the front, placed on a white surface. In the background, there are books and a decorative plant.
Close-up of a person’s hand holding a lit joint with smoke rising from it, with the word 'avenue' overlaid on the image and the words 'CANNABIS RETAIL' beneath.
Close-up of a storefront sign reading 'ave.pl' with part of the building's exterior wall above, in black and white.
Interior of a retail space with wooden flooring and white walls, featuring three arched display alcoves labeled 'Sleep,' 'Energize,' and 'Relief,' with shelves holding wellness products, next to a large sign that reads 'ave. CANNABIS,' and a tall black planter with green snake plants.

Select Works

woman in a black dress lying on the concrete ground outside

203 Issue

woman in a grey suit walking away in front of a concrete building
woman outside waving her beige linen jacket.

Street Photography

SQSP Magazine